Social Media is like exposing yourself in public, there may be some things you want to keep - PRIVATE!
Just like your clothing choices speak to your state of mind, so does what you choose to post and appear online. In both cases, you should only present to the world what you want to be seen – we call that your image and everybody has one!
Now, a quick word about me and social media - I am not a social media expert, I’m an image consultant for men. My podcast has put me in social media. In one year Tailored Edges grew to a listener base of 23,000 and my twitter profile exploded to 16,000 followers. What I’m about to share with you, are a few experience based thoughts about social media, that you can use to manage your image and style online.
1) Your image is your brand. Decide how you want to be seen and make sure your posts are consistent with your desired image and brand. There is no cookie cutter formula, so what is right for one person may not be right for all. Be clear in your own vision about what you want.
2) Be Responsible. You are responsible for your online image and reputation. If you think something will hurt, haunt you, or you’re just unsure – don’t do it. It’s really just that easy.
3) Protect your privacy. Every social media site has a privacy feature, learn how to use it.
4) Nothing is really private. Keep in mind that the privacy feature is not fail safe. Just because you sent something to a friend doesn’t mean it won’t be forwarded to your enemy.
5) You are subject to interpretation. Remember that social media posts are like email. It is devoid of feeling, keep in mind that things may not come across the way you intended.
6) Use the delete button. Use the delete key if you have a “drunk” tweet or post something online you know you will regret, it will help you, to at least, limit the number of people that see it.
7) Be Proactive. Before your next important meeting or interview, go through your social media profiles and remove unflattering photos and comments that may compromise your online image.
8) Don’t be afraid to post. Just remember that what’s morally and socially acceptable applies online and off.
9) Finally, remember the 2nd GOLDEN RULE, not everyone needs to see your private parts!
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Robin Walker writes, speaks and consults on Menswear, Image and Style. Find out how you can update your image - online and off - with your Personal Style Blueprint and free 60 minute consultation by contacting Robin at 312.431.9662 or visiting www.askRobinWalker.com